Tell Your Story

The interviewer asks you to describe your strengths. You respond by reciting a ready list of tidy, scouts-honor phrases.

“I’m loyal, honest, hard-working….”

Are you making points with the interviewer? Probably not. She’s heard the same or something similar from everyone she’s asked. Rather than parrot words that may be true but sound like the National Anthem of all Job Seekers, advance your candidacy. Describe your attributes in ways that demonstrate your understanding of what those words mean to you and the circumstances in which they apply.

You are more than the sum of two or three words. Expand your responses so you’re more than a cliché. For practice’ sake, I’ve provided some examples. Tailor them so that your intentions match your impact. For example, if you typically say that you initiate, anticipate, and have integrity, create word pictures that tell your story. Here’s what I mean:

Initiate: When you initiate you capitalize on opportunity before the moment can pass. When you initiate effectively, you combine instinct, logic, and action and respond to all three. When you initiate you’re aware that consequences follow, that you learn, stretch, grow, make mistakes, and gain experience while developing a reputation as someone willing to take and manage risk.

Anticipate: Actions yield consequences. If you act on instinct without

considering consequence, your mistakes can outweigh your intentions. When you anticipate, you evaluate outcomes prior to creating them, improving your odds for long term and short- term success.

Integrity: Integrity is an inside-out process that integrates thought and

feeling, action and reaction.  It defines and clarifies what you value as important and are willing to defend without compromise. When you demonstrate integrity you conduct yourself accordingly and consistently, in all places and with all people.

Timeliness: If time is the currency of the workplace, your timeliness

describes how appropriately you spend it.  If time is a commodity, being timely dictates the value of your effort and the outcome of its worth. Spending time toward an end that benefits you at the expense of others, manipulates time. Utilizing time in ways that solve problems and achieve goals for all concerned is time well spent.

Loyalty: Loyalty is a demonstration of trust.  Trust in ones

employer is based upon an assumption of shared values and principles. Employees are perceived as loyal when they consistently behave in ways that mirror the observed behaviors, implicit beliefs, and effectively and efficiently respond to the expressed or unexpressed expectations of their leadership. Employees are seen as disloyal when those behaviors, beliefs, and expectations are ignored, questioned, or violated, consistently, and over time.

Employers are seen as loyal to their employees when they consistently communicate their intentions and reasonable expectations, do what they say they will, and tell the truth while demonstrating courage, conviction, and compassion.

Honesty: Honest people tell the truth as it is, not as they wish it

could be. They tell the truth to inform or persuade, not manipulate or conceal. Honest employees have agendas that are open to examination and clarification. They respond to criticism by focusing on solutions and common interests.

Strategic: Strategic thinkers consider, evaluate, and analyze potential as they envision future opportunity. They design and develop methodology to optimize that potential.

Tacticians respond to strategic vision by objectively modifying and codifying what must be done to achieve it.

Organized: Combining intellectual organization and

external structure enables you to prioritize importance and communicate findings, to take appropriate action or motivate others to do the same.

Respectful: Respectful employees are true to their personal preferences, values, and principles even as they show consideration for those whose opinions, perspectives, and orientations differ.

Accountable: Accountable employees consistently examine choices, acknowledge consequences, and own results.

* * * *

Yes! You may use this article in your blog, newsletter or website as long as you include the following bio box:

Joyce Richman (www.joycerichman.com) has been specializing in executive and career coaching since she started her own practice in 1982. She works in a variety of environments including: higher education, manufacturing, sales, marketing, media, technology, pharmaceuticals, medicine, banking and finance, service, IT, and non-profit sectors. A member of the adjunct faculty at the Center for Creative Leadership, Joyce is certified to administer a number of feedback and psychological instruments. Joyce has appeared regularly on WFMY-TV and is the career columnist for The Greensboro News & Record. She is the author of Roads, Routes and Ruts: A Guidebook to Career Success and co-author of Getting Your Kid Out of the House and Into a Job. A popular speaker, Richman conducts seminars and workshops throughout the United States, Canada and Europe. Her coaching profile can be found at TheCoachingAssociation.com.